Hive Chair | By Favaretto & Partners
10 years after its debut in the market as an executive office chair and waiting armchair, Hive has been revisited and redesigned to adapt to the new needs of the lounge, waiting and hospitality segment.
The new polyurethane shell is available in chair and armchair version with double backrest height. The design is characterized by the pronounced lines of the compact armrest and the stitching that shapes the backrest in a vertical direction. It is available with a solid wood 4 legs base or with a 4-spoke steel swivel base.
Hive represents the synthesis of the armchair in the executive environment, with a full collection of rotating chairs for the office and solid wood armchairs for meeting tables or waiting areas.
The rigorous shapes get along with the stitching, endorsing the design.
- Steel internal frame covered with hard injection molded polyurethane foam.
- Swivel base in aluminum, polypropylene, solid wood or painted steel.
From Italy to the world.
Curiosity, tenacity, and passion for research have characterized our work for more than 40 years at our Design Studio of industrial design and interior architecture founded in 1973 in Padua by Paolo Favaretto. Back in the 1980s, the Studio was one of the first in Italy to engage in business relationships abroad, collaborating with prestigious companies in North America, Europe, and Asia.
Reliability and proven competence have helped the Studio to establish long-lasting relationships and a variety of production methods, which the Studio has used to construct the entire industrialization process for the majority of its projects. Other renowned values at the Studio include the relevance in the application of materials, the design precision, and the research for innovation of form and function.
In 2009, with the entry of the young Francesco Favaretto, the activities of the Studio have extended even further and now cover various areas of design, from industrial design to communication, and from tangible to digital matter.
The product design sector ranges from telephones to furniture (seating, lighting, upholstered furniture), from medical to home decor. Our Studio is particularly specialized in the design, prototyping and industrialization office furniture, technical seating (executive armchairs, operational chairs) as well as community seating. Favaretto&Partners supports and practices the principles of Design for All, a declaration accepted by the European Commission and promoted by the IIDD (Italian Institute Design Disability, today known as DFA Italy), which is in favor of good design practices that aim to ensure the accessibility of places and objects to the widest range of users.
Perhaps this is why a name has never been more appropriate, because it is the project of a family that means business and that, when it deals with issues relating to growth and trust in the new generations, probably does not even talk about it, but simply takes direct action. TRUE is a joint project: the project of a family that has become a company. Founded in 1983 under the name TMA, an interesting geographical acronym of three towns – Treviso, Monselice, and Asiago – particularly active in the furniture industry and, specifically, in the office furniture industry. The founders’ Donatella Brunello and Giuseppe Maniero business and technical experience resulted in a company with international prospects, in which seating for offices as well as theaters and cinemas were its only business. The increasingly high capacities achieved in the upholstered furniture sector and the downturn in the auditorium seating sector led the family to evaluate a new path: the creation of a company that carries forward the expertise acquired over the years, combined with the agility and freshness of a family business which since 2009 also includes the second generation of entrepreneurs, that is young Alessandro, Lorenzo, and Francesco Maniero. By virtue of necessity in that same year TRUE was founded, an Italian company that creates high-quality furnishings and accessories, able to respond to the changing needs of the market in an innovative and lasting manner, providing a service that can always effectively satisfy customer needs with industrial products which can be customized upon request. The spirit of the brand is contained in a single concise and precise adjective that reflects the values on which its collection is based, characterized by authenticity, practicality, and concreteness.
These same adjectives fit perfectly with the coherent and visionary, but also pragmatic, work of the architect Aldo Parisotto, who has been in charge of creative direction since 2014. Parisotto, an internationally renowned architect, co-founder, and owner of Parisotto+Formenton Architetti, immediately joined the TRUE family, with whom he established a direct, spontaneous, sincere, and substantial relationship. TRUE made a strategic choice when it assigned him a role halfway between designer and architect, able to collaborate without limiting himself to imprinting his own distinctive style, but working while taking into consideration the real needs of designers and the public worldwide. At the beginning of the new millennium, workplaces ceased to be places of mere production and became increasingly welcoming and comfortable spaces, where one could stay longer in contexts characterized by the need for emotion even more so than the function of the space itself. Enhancing this aspect by freeing space from the rigid dogmas of the architecture of the past was one of the first challenges that the Art Director faced with regard to the TRUE collections. Each of the company’s creations originates from the passion for the work and the profound sense of responsibility of those who work there, in a family atmosphere in which production increases and is developed. Aware of their role and the essential role of the designers, TRUE’s production is the result of a thorough analysis of the demands of both the market and international production, organized in an open and flexible manner, adopting cutting-edge methods and technologies, focusing on knowledge and training. And, above all, cooperation. In fact, cooperation was a fundamental criterion in the selection of the designers to whom the conception and development of the new TRUE collections are to be entrusted. The designers whose creative talents contribute to further enhancing the TRUE catalog are, therefore, chosen according to the affinity between their ethical and aesthetic approach and that of the company to transform wood, fabric, metals, and leather into furnishing accessories both beautiful and accessible that are exclusively manufactured in Italy. A decade after its inception, TRUE’s objective is to grow continuously in the name of research and innovation and to expand and increasingly stand out on the international level due to the quality of its production and service, competitively consolidating its brand among the most important market segments. Because TRUE focuses on a passion for beautiful and well-performed work for the satisfaction of its customers, offering experience, expertise, capacity, and flexibility, to achieve a dream together, to help make spaces more pleasant and comfortable, with products that are durable both for their taste and for the quality of their materials and workmanship, and that are, therefore, truly sustainable.